Who is Mod Media?
Mod Media develops software and digital platforms that spark real connections between businesses and the people they serve.
About Us
We’re not just developers – we’re problem solvers, storytellers, and community-builders. Our work turns ideas into digital platforms that make a measurable difference.
We create innovative tools that help communities discover local resources, inspire meaningful interaction, and strengthen Maine’s economy. Our work blends technology, creativity, and strategy to make it easier – and more enjoyable – for people to engage with the businesses that keep our communities thriving.
Our work blends technology, creative marketing, and a deep understanding of community needs. Whether it’s a statewide event map, a small business directory, or a gamified shopping challenge, our tools make it easy, and more rewarding, for people to discover, support, and connect with local businesses.
By pairing purposeful design with user-friendly features, we help businesses reach the right audiences while giving people reasons to get out, explore, and engage.
Technology
Whether it’s a statewide event map, a small business directory, or a gamified shopping challenge, our tools make it easy for people to connect with local businesses.
Creativity
Our work blends technology, creativity, and strategy to make it easier – and more enjoyable – for people to engage with the businesses that keep our communities thriving.
User-Friendly
By pairing purposeful design with user-friendly features, we help businesses reach the right audiences.
Community Needs
We create innovative tools that help communities discover local resources, inspire meaningful interaction, and strengthen Maine’s economy.
Our Why
To design and develop innovative software and marketing platforms that help Maine businesses connect with their audience, educate communities about the value of local commerce, and strengthen the bonds that help communities thrive.
- Help Maine businesses connect with their audience.
- Educate communities about the value of local commerce.
- Strengthen the bonds that help communities thrive.
Portfolio
Maine Pottery Tour
Project Goal: Turn the Maine Pottery Tour into a truly interactive, statewide adventure.
Develop a website app for the Pottery Tour that would allow visitors to browse participating studios, filter by region, and create a customized itinerary for the annual tour. The integrated app makes it simple to discover new artists, navigate to their studios, and track your progress along the way.
The Maine Pottery Tour is a statewide celebration of clay, creativity, and community. Every spring, on the first weekend in May, pottery studios across Maine open their doors to visitors. It’s a chance to explore the process behind the art – to meet local makers, watch demonstrations, peek into kilns, and take home one-of-a-kind pieces crafted by hand.
To make the experience even better, the tour’s website and interactive Plan My Tour app were built by Mod Media, LLC to simplify planning and discovery. Visitors can browse artist profiles, see photos of their work, and filter studios by region, style, or specialty. The interactive map and itinerary planning tools make it easy to plan your Pottery Tour route, find new studios, and navigate the Tour at your own pace. Badges are awarded when studios are visited, adding a fun gamification element to the app to make the experience both engaging and memorable.
By blending thoughtful design with user-friendly technology, the Maine Pottery Tour website and app turn a beloved local tradition into a seamless, interactive experience — helping more people connect with Maine’s talented pottery community while supporting local art across the state.
Visit WebsitePine Tree Connect
Project Goal: Build a digital platform to make it simple to discover and support Maine businesses, and strengthen connections to Maine businesses in communities across the state.
Create a digital business directory and community platform for Maine businesses only that supports local economies by making it easier for residents and visitors to find and engage with businesses in their communities.
Pine Tree Connect is the original brainchild of Mod Media, LLC. Founded with the belief that local economies thrive when communities and local business are connected, the site was designed to make it easier for residents and visitors to discover, engage with, and support businesses across the state.
Pine Tree Connect was designed with user experience at the forefront. From its clean, user-friendly interface to its powerful search and category tools, every feature was built with simplicity and accessibility in mind. For consumers, Pine Tree Connect is a simple, intuitive way to discover businesses by category, location, or specialty. For business owners, it’s a powerful, affordable portal to online visibility, offering an affordable basic information listing to upgraded profiles that include added exposure through article and editorial features, newsletter and social media highlights, and strategic backlinks that boost search visibility.
More than an advertising directory, Pine Tree Connect is about community strength. It’s a hub for local stories, helpful resources, and features that celebrate Maine’s people, places, and shared values – fostering connection and collaboration across the Pine Tree State. By combining thoughtful design with purpose-driven technology, Pine Tree Connect makes supporting local easier, more engaging, and more impactful for everyone who calls Maine home.
Visit Website
Team
Milly Welsh and Noelle Castle are a dynamic duo who combine deep technical expertise with strategic storytelling. With nearly 40 years of collective experience serving hundreds of Maine-based businesses, they bring innovation, precision, and creativity to every project. Whether building scalable software tools, developing websites or crafting marketing content that resonates, they both think outside the box – while delivering results that are practical, professional, and rooted in real-world impact.
Our strength lies in turning complicated technical concepts into working software solutions. We approach every project with a combination of analytical thinking, creative problem-solving, and a deep understanding of how technology works best when built for people first. From writing code for custom software development, to designing intuitive user experiences, and crafting compelling content, we think beyond the obvious to create solutions that are innovative, practical, and effective.
At Mod Media, we don’t just build projects – we create connections that last.
Milly Welsh
Co-Founder & Technical DirectorWith over 20 years of experience in software development, web design, and digital strategy, Milly leads the technical vision at Mod Media. She’s a seasoned programmer fluent in multiple coding languages and known for her ability to translate complex technology into intuitive, user-friendly solutions.
Milly has built and maintained hundreds of websites and digital tools for Maine businesses, ranging from robust e-commerce platforms to interactive event maps. Her work bridges technical precision with accessibility, ensuring every project is as functional, scalable, and secure as it is innovative.
As Mod Media’s lead software architect and technical backbone, she brings together advanced front-end and back-end expertise with creative problem-solving to develop platforms that deliver results. Her portfolio includes SEO-optimized business directories like Pine Tree Connect and gamified engagement tools such as the Plan My Tour app for the Maine Pottery Tour. With a deep command of web application development and an inventive, solutions-driven approach, Milly is a trusted partner for businesses looking to compete, and thrive, in the digital age.
Noelle Castle
Co-Founder & Creative DirectorWith over 25 years of experience in marketing, journalism and writing, and business leadership, Noelle brings the creative and strategic vision to Mod Media. A published author and seasoned business executive rooted in the Maine market, she has helped hundreds of businesses grow through strategic marketing, brand development, and compelling content.
Her expertise spans traditional advertising, digital marketing, SEO-informed content creation, and community engagement – always with a focus on clear messaging and measurable results. Noelle has developed content for successful campaigns, websites, and platforms across numerous industries, and has a proven track record for helping businesses articulate their unique stories, connect with the right audiences, and strengthen their market presence.
Drawing on decades of leadership and hands-on experience, Noelle combines strategic depth with creative clarity. Her deep understanding of Maine’s economic and cultural landscape makes her a powerful advocate for local commerce and the people behind it – ensuring every Mod Media project is both purposeful and impactful.
Contact
If you’d like to discuss a project with us, you’re curious about one of our current projects, or you think we’d make an excellent team to collaborate with – reach out!
Located
We Work from our Offices in Limington, Maine & Old Orchard Beach, Maine